Making a Board Game in 12 Steps

Games we helped bring to life for Roosterfin Games (www.roosterfin.com)

Our 12 Step Game Making Process

So you want to create a New Game

We can help you with that. We've had over 20 years experience helping bring games to life from the very basic beginning of an idea to the final packaging and production files to take to print and manufacturing. We’ve had experience working with companies at an early stage to help them get products out into the market as well as helping create parts and pieces needed with our art and graphic design. We can provide much more than just art and graphics. We know game mechanics, and we understand game design on all levels. So let's go through our process a little bit so you can get more familiar with what to expect.

1. Initial conversation

The first step is communication where you show us your creation and let us see your vision. Whether you've got an basic idea or a full-fledged playtested game concept, we can help. We're available via email, Skype, Facetime, phone, or email. We also request to see your reference, instructions, and any prototype you have.

PLAY TEST (price)
After we get the basic information from you about your game idea, we'll do a run-through basic play test to see if we enjoy the game and will be able to spend the time with that is needed to complete it.

2. Game Parts (assets)

After we've had a chance to immerse ourselves in the game, we'll help identify all the parts needed to create your game as well as the overall size (if it's a game board), printing processes, and materials.
Cards, boards, pawns, dice, box, box insert, etc.

3. Theme (look)

Now that we've got all the nitty-gritty figured out for the game, we determine the overall look and theme. Together we come up with the over all “feel” that will be carried over the whole project. Okay, you like rabbits, but are they steam punk or Easter egg? Maybe they are Steam Punk Rabbit Pirates.

Scrapper from Rabbit Pirates, Roosterfin Games

4. Logo/Tag Line Development

If you already have a name and tag line, that's great, but if not, we can brainstorm names and lines. Once that's determined, we'll sketch out logo ideas, get your approval on a direction, then create a final logo.

5. Art

We first start with characters. In most of the games we've helped develop, we've created cute and wacky characters that help pull players into the game. They often drive the story. We can also create games that are more abstract. We work in a variety of art styles, working with our clients to establish the perfect look.

We start with sketches, color idea, and graphic direction options. Then we take your suggestions and comments and work to refine all the art assets.

6. Instructions

We read them, can help write them and create the perfect graphic design that matches the overall look and feel of the game. We add graphics and art from the game to jazz them up and make them fun. Then everyone involved in the development of the game must read and reread them again to make sure everything is there, that all the aspects of the game have been covered and that there are no typos.

PLAY TEST -- final test of the game to make sure the instructions are clear

7. 3D layout

We create as many assets as possible in 3D to be used on the box and in promotion. This is a good way to see the overall look of the game and all its parts.

Bouncing Bots Package back, game by Roosterfin Games

8. Packaging

We start with a discussion on what do we want to convey with the illustration and design of the package.
What size? What do we need on the box? Legal information (small parts, age, etc.)
Story (back copy)
Game image (3D)
Cross sell
Package insert 

9. Logo/Tag-line Finish

We refine the logo and dot the I’s and cross TMs. Often after the full process of creating the game is complete, the logo needs some tweaks to work best in all the places it needs to go: package front, sides and back; back of cards, the game board, the instructions, etc.


PLAY TEST (Prototype) -- last chance to confirm everything is in place and working properly

10. Final Art

We finalize the art with any last revisions and prepare it for print.

11. Final Packaging

Last looks -- double, triple check for anything and everything to make sure it is perfect. Then we prepare production ready files.

11. Final Production Files

We provide the final files to take to production in a nice neat package, including a pdf parts list.

 

 

 

 

 

Please contact us if you are in need of an illustrator or a designer for any stage of this process for your game. We are here to help.

For additional information and a behind the scenes look at our process, check out our blog posts (in 3 parts) about The Making of a Fun Family Game.

 

Additional links about making board games:

Make Them Play - How to Create a Board Game

How We Got Started in Graphic Novels

Nelson Beats the Odds was the first in a series of graphic novels we've designed and illustrated for Ronnie Sidney II at Creative Medicine.

In the spring of 2015, Ronnie came to us with a story that had really clear descriptive scenes for practically every sentence which made it difficult for us to do a standard picture book spread. It was shouting out for a graphic novel approach. Not something we'd done before or quoted for. Boy, are they a lot of work. We suggested this to the client, and he loved the idea. Since he was going to be presenting and showing to a grade school and older audience, he thought the graphic novel would go over well with them. So what began as 32 pages with 16 spread illustrations turned into 32 pages with approximately 170 - 180 illustrations.

Style Research

Since this was a new style and genre for us, it required research. Research and more research. We researched, and read, and googled, and studied, and sketched, and researched some more looking at graphic novels, comic books, styles, themes, directions, applications, etc. You can see some of the reference that provided inspiration on Traci's Pinterest page.

Character Design

Character design working with photos provided by the client. Nelson and his friends which are based on Ronnie, his friends, and his teachers.

Text Dummy and Symbolism

After getting some characters establishing, a text dummy is created where we break the text up into spreads and loosely sketch out the scenes.

Creating the Cells, Scenes, and Factoids

After doing a series of sketches and designs, we created the cells in InDesign, knowing that the cells themselves were going to add to the creative design and message of the book. We outputted those as pngs and placed them as masks in Photoshop for our first round of sketches.

Since this story is about the struggle of overcoming learning disabilities, the client wanted to have the theme of mountains in the imagery demonstrating the struggle of overcoming the odds. So we set about trying to integrate this element into the design. We created shapes and cells to help bring in this feel as a vehicle of communication.

Ronnie also wanted to capture the feeling of sneaking into the special education classroom so his friends wouldn't see him. So, we created a ninja feel with Nelson sneaking to class not being seen.

This is where Nelson finds a teacher who understands and helps him to grow and gain confidence.



We had the additional challenge of getting so much copy into the book. Not only did we have a story line, but since Ronnie would be using this book as an instructional tool, he wanted to include other information, question/answers, facts to back up Nelson's story. We decided to create new call out sections in yellow for Notes / Facts / Quotes.

Getting the work done

Since we were also the book designers this gave us the ability to control both ends of the whole book making progress, working the illustrations and design together which gave it much more of a cohesive feel and made the project flow smoothly.

With the basics established, it was time to get into the nitty-gritty of completing the book. Here's a working screen shot from Photoshop showing several spreads in various stages of progress.

Ronnie was very happy with the end result, so much so that he wrote another book and another so we now have a series of graphic novels. Tameka's New Dress with a colorful patterned dress as the vehicle for Tameka's confidence to stand up to bullies, and Rest in Peace RaShawn where we worked only in black and white with highlight colors to pack an emotional punch. This was an emotionally intense book to illustrate -- and that's another story. And speaking of another story, we have a new book for this series in the works. We'll share more about that later. 

For more behind the scenes information about the Nelson Beats the Odds, check out this post on Traci Van Wagoner's illustration blog, Celebrate the Little Things, Hard Lessons Learned.

About Nelson Beats the Odds:

Nelson use to think school was all about playing around and talking with his friends. When he learns that he’s been placed in special education, he fears being teased so he keeps his learning disability and ADHD diagnosis a secret. With the encouragement of his parents and assistance from Mrs. T., his special education teacher, Nelson pushes the boundaries and discovers his potential. His hard work pays off when he graduates from college with his social work degree.

Nelson Beats the Odds is an inspiring story that celebrates friendship, resilience and empowerment. The striking illustrations give life to Nelson Beats The Odds while the author’s story is perfect for students diagnosed with learning disabilities or mental health disorders. Imagine That! Design provided the illustration, layout & design and formatting services. The company is located in New York City.

This book and the others in the series are available at Creative Medicine :
http://www.creative-medicine.com/nelson-beats-the-odds.html
Or on Amazon
Check out Ronnie's Amazon page for links to all the books


 All images @Imagine That! Design

The Making of a Fun Family Game, Part 3

We're sorry for the delay in bringing you the last installment of the Rooster Race journey. We hit a big road block in another project that put a kink into all the works. Anyway we're back and ready to share some more creation fun.

Putting It All Together

In the last two installments, we talked about creating the characters, the logo, and the game assets. This brings us to the all important…. packaging. After all, you need something to put it all into.

The initial rough we wanted to have a fun barnyard feel to reinforce the rooster concept.We roughed in our idea with the logo, fun characters and other necessary elements like copy, logos, UPC, item numbers, contents, etc.

This early concept which at the time was being shown to big retailers and had to change constantly to satisfy the particulars of each one of them. Here’s a few examples of criticisms: too much illustration, character getting in the way of the logo, too much background, logo needs to be bigger, vertical to horizontal to vertical again.

Rooster Race Package Front Horizontal

Rooster Race Package Back Horizontal

Rooster Race Package Back Vertical

Rooster Race Package Back Vertical

 

The final decision was made to go vertical, but the logo needed to be much bigger to stand out on the shelves. So, in the end after all the back and forth, we ended up with this:

 
Oh… let’s not forget instructions. An area of game development that is often left to the end. A mistake. The graphic layout and the actual verbiage of instructions are so important they really need to be developed alongside the game and the game mechanics. i.e. it’s easy to understand where a discard goes when you see an image, but if I just say discard, you may end up with the game in the trash. We added  little bit of fun to otherwise basic instructions by adding some characters in the background in a light gray.

We design our games based on the giggle meter. If while designing sketches or laying out packaging and game assets, giggles erupt in the studio, we know we're on the right track. We hope you've got a giggle out of this making of series. Stay tuned for more behind the scenes posts.


Find out more and see a fun video of how to play the game with Joe Roosterfin over at Roosterfin Games.

The Making of The Mermaid's Gift

In celebration of Mermay, we're sharing a post original posted on my illustration blog Celebrate the Little Things sharing my illustration process for The Mermaid’s Gift written by Claudia Cangilla McAdams, illustrated by me - Traci Van Wagoner, and published by Pelican Publishing.
 A version of this post can be found on Dani Duck: Artist Obsure as part of Smart Dummies.

After illustrating eight picture books and creating five dummies for my own manuscripts, each a bit of an experiment, I’m happy to say that I finally feel like I have a pretty good system worked out.


Quick read through — This quick read through opens my mind to the world of the story. I then let my imagination explore the possibilities without any limitations to specific pages or scenes. The process from first contact to contract takes a long time, so this story had a long time to percolate.

Reference research — Pinterest is a ton of fun for this. I set up folders for each project and collect images for reference and inspiration. In this case, colorful Burano, Italy (look it up on Google. If you’re feeling blue, this place will perk you right up); lace, lots and lots of lace research; historical photos of Burano and the lace museum there. I even used Google Earth to walk around the island.

Character sketches — I work out clothes, hair styles, facial features, culture, and age. I sketch the main characters from a variety of angles, different facial expressions, moods, emotions, keeping mind the need to keep the main characters consistent throughout with the same clothes, hairstyle, facial features, eye colors, etc.

Text Dummy — I print out the manuscript and break it up into 16 sections. I fold 9 sheets of legal or ledger paper in half and staple them in the middle with a special stapler I bought years ago for this purpose. I cut up the text and tape each section in its spread roughly where I think it might go, telling the story with the text — one chunk for the entire spread, or broken up with some on the left and some on the right. Since Mermaid is a retelling and set in the 1800s, I decided to go with a classic feel, keeping the text in blocks, but incorporating them into the illustrations. I played around with borders and copy blocks, but dropped that in the final sketch stage.

Brainstorm Scenes — blue sky thinking with my husband bouncing around ideas about the overall look, world, setting, perspectives, angles, pov, lighting. Playing with the best way to illustrate each scene adding to the story in unique ways. For this book I really wanted drama, which I achieved with lighting, angles, and unique perspectives.

“I love your boldness in composing the pages. Many illustrators are timid about the interplay between form and function, and your work is like a breath of fresh air.” ~ Johanna Rotondo-McCord, Artist.

More reference research — this stage is pretty much ongoing and so much easier now days. I remember the days of having to go up to the reference library on 42nd street to get images. For this project, I did a lot of lace research — patterns, tutorials, various types of lace, designs, styles, materials, etc. I think that all paid off since I have had many people ask how I created the lace, and have complimented me on the beauty and realistic feel of the lace.

Thumbnails — With sketchbook and ballpoint pen, I roughly block out the scenes I have bubbling in my imagination after the brainstorming session. With this project, I established a sort of zig-zag pattern through the spreads, leading the eye through the story with a variety of spots, full spreads and text placement that would keep the eye moving how I wanted.

Sketch Dummy — Sketch and explore scenes building on initial rough thumbnails. My ink sketches are rough at this stage. I scan those, clean them up a bit and print each spread as close to actual size as I can. With marker paper, several good ol’ #2 pencils, and a kneaded eraser, I set to work creating the final detailed pencil sketches. Marker paper is see-through without needing a light box, but not as smeary as tracing paper. I scanned those sketches and put them together back in their spreads. I cleaned them up, made pngs which I made into a pdf and emailed it to the AD. He came back to me with only a few revisions.

Value and Color Thumbnails — I made a contact sheet in Photoshop of the sketches on an 11x17 document. I added a layer with my paper in a gray tone, creating an overall stormy feel. A second layer for value, establishing mood, and a third layer for color studies. I created a limited palette, keeping in mind the stormy feel of the story and moving to a light and happy feeling in the end.

“You have perfectly captured the moods of the various scenes, giving the story "life" in your depictions of the throwing of the fishing net, the ferociousness of the storm at sea, the mermaid's creation of the lace, and so on.” ~ Claudia Cangilla McAdam

Final Painting Begins — I paint in Photoshop with my own brushes, textured papers, and color palettes, plus a ton of layers. I could do a whole-nother post about the ups and downs of finishing a full book. There were days I thought I was brilliant, and days when I felt like a total fraud with no right to get to draw and paint for a living. Every book has this stage no matter how much I’ve learned and grown and figured out what I’m doing.

 
Finish the Dang Thing Already — And then comes the finishing. This may be the hardest of all stages for me. I have a resistance to finishing things. I don’t know why. That’s just the crazy way I am. One night my husband told me to sit and finish one at a time. I had the final highlights and finishing touches and fixes and whatnots to do. When I finished one I’d shout it out. I was reward with a DING-DING-DING and a compliment of some encouraging sort. Then it was back to the next one.

I finally finished them and sent them off to the Art Director. The end result: A love fest with my art, and an offer for another book. Cody and Grandpa’s Christmas Tradition written by Gary Metivier. You can read a guest post with Gary here.


I'd love to hear your thoughts or questions on my process. Or feel free to share how you work. Thanks for your visit.

Traci


Live, laugh, and learn!

Book Trailer

Get your own copy of The Mermaid's at:
Barnes and Noble
Pelican Publishing
Amazon

The Creation of Booker T. Bear's Hometown, Juneberry Square

Booker T. Bear's Home Town, Juneberry Square

The adventure of Booker T. Bear and his friend Dahlya Dragonfly all began in their hometown, Juneberry Square. Why the name and the pretty trees with white blossoms? In her original research for the series, the author, Jen Jellyfish, M.M., wanted to find a unique berry that's not commonly known. With delight she found there's a real berry called a juneberry. This discovery brought her such surprise and joy because her mom's middle name is June, which is the name she goes by, and the middle name of her daughter. The town's name, Juneberry Square, is a tribute to them.

Before sketching began, we received detailed notes for the illustrations for the series and for the first book. These are the notes for the first page of book 1.

Author notes for the illustration of Juneberry Square:
• Quaint but brightly colored town square that’s round; readers’ view facing into the square at street level, able to see shop fronts. So, only a horseshoe-shaped section of the shops will be visible, but the park in the middle will show the full-circle shape.
• Round grassy park as the center of the town square—full circle visible; park includes: fountain in the center, brick stroll path(s) leading to fountain, full-blossomed Juneberry trees, shading the park
flowers and grasses, the standard park benches, trash containers, birds, squirrels, etc . . .
• A roundabout road separates the park from the shops—a horseshoe roundabout since the view of the whole square is as though the viewer is standing on the street looking into the square from one end—stores on the other three sides of the roundabout. Make sense? 
• Fun, kid-inviting shops facing the park, lining the roundabout.
• DAHLYA’S DINER is the square’s main attraction—THE hangout—clearly identifiable among the other shops it’s nestled between The Bee-Nutty shop which is the secondary main shop of attraction
Booker-Dahlya, Grandpop, and Grandmop – on storyline page 1 – should appear, each posed at a different location in the square. For example, Grandpop cleaning the Bee-Nutty Shop window front? Grandmop seen from inside shop window? Booker and Dahlya at the diner front?

Booker always wears a brightly-colored, plain T-shirt. At various times he wears a matching ball cap. 
T-shirts and caps have no graphics or lettering.

We started the project with this knowledge and with the established character of Booker T. Bear from The Library Store, and the basic look for Dahlya Dragonfly.

The sketching began all loose and messy as we tried to get a feel for the town. Pages and pages of sketches later, we had a rough sketch we were happy with. We scanned that mess into the computer and cleaned it up in Photoshop. This is the sketch we sent to the client (Jen and The Library Story) for approval.

Booker T. Bear, Juneberry Square cleaned up sketch

Booker T. Bear, Juneberry Square rough sketch

Jen was thrilled with our vision for Juneberry Square, so we moved to finalizing the illustration. For the first step, we created a black line using Manga. We exported that to Photoshop and colored it in with bright fun colors and our signature texture. And there you have Booker T. Bear and Dahlya Dragonfly's hometown, Juneberry Square.

Booker T. Bear, Juneberry Square Final

Booker T. Bear, Juneberry Square black line

After we had completed the first four books in the series, Booker needed a website in order to share his adventures with the world. Jen enjoyed the toy store on the right, so she and the folks at The Library Store asked us to create a full toy and book store for the website.
 

Inside Bee Nutty Shop

Here's a little peek inside the Bee Nutty Shop. To interact with all the fun things inside and to see Dahlya's Diner and The Toy & Book Shop check out Booker T. Bear's website www. BookerTBear.com. Don't forget to buy a book or two while there and share in the fun with Booker and Dahlya on their adventures across the globe. 











 
updated 9/6/17

All images ©2016 Kurt Keller and Traci Van Wagoner, Imagine That! Design